Agresso CRM Product Information

The Agresso Customer Relationship Management (CRM) solution was created to extend the connected workplace vision to the Educational Sector, making the aspiration of system integration a reality regardless of platform, programming language or existing management systems.

It is widely recognised that in the dynamic educational environment, the future success of learning institutions depends on building meaningful and beneficial relationships with organisations and individuals. Agresso CRM delivers an overall strategy to manage and develop such relationships.

Until now CRM solutions have been designed for large companies and involved high levels of resources and costs. Now Agresso CRM offers cost-effective and powerful Microsoft CRM functionality with the advantage of modules developed and tailored to address specific education requirements. Agresso CRM is an efficient and affordable solution providing customisation, integration and maintenance with a high level of flexibility.

Business Centre Module

The enterprise culture of the post-sixteen sector can now be supported by a system designed to control and manage the complete process. From initial lead generation and opportunity management through to short course booking and training records, the Business Centre module delivers an innovative and intuitive solution.

Student Enquiries Module

This module is designed to provide control over all aspects of the student enquiries process. Powerful features manage all stages of the enquiry with on-line integration to existing student admissions and course management systems.

Marketing Module

A sophisticated events management system caters for all aspects of student and commercial marketing. Both centralised and departmental marketing activities are catered for, with campaigns, open days, literature fulfilment and mail merge all provided as web based applications.

Disability Management Module

The system has been developed to provide a tailored solution to the special requirements of disabilities departments in the post-sixteen education sector. Centralised assessments of special needs are controlled, with secure access delivering visibility of relevant information to academic schools and accommodation offices.

Alumni Module

Alumni, lifelong learning and continuous professional development are fostered with the Alumni module acting as the central repository for all post achievement marketing activities.

Student Services Module

In order to enhance the student experience, the Student Services Help Desk module has been designed to complement the institution’s mission to deliver the best possible service level to the student community. Student Services departments are presented with a centralised record of all aspects of student and institution interaction to aid staff in their responsibilities.

Schools Liason Module

Details of all UK secondary schools are provided in a discrete contact database with a wide variety of additional education specific information designed to assist institutions with direct marketing and centralised schools-based contact management.

Organisation Contact Module

An enhanced contact management database designed to ensure our education customers can establish a centralised repository of information for all external activities. Organisations can be categorised with specific contact details recorded against commercial companies, research councils, funding providers, parents and government bodies.